Packaged Facts cites growing affluence and the rise of Obama as key components of black Americans' high economic confidence.
Despite the economic and social challenges, African-Americans remain among the most optimistic consumer groups in the American economy. African-Americans: Demographic and Consumer Spending Trends, 10th Edition, a recent report by market research firm Packaged Facts, found that nearly half (47%) of African-Americans think they will be better off financially 12 months from