RSVP and details
In cooperation with what appears to be an endless reservoir of supporters and volunteers, we're putting on a training for up to 100 attendees at CUNY's Murphy Institute. This year will feature software training in a computer lab, for learning the database/email/advocacy programs used most widely by unions and community organizing groups: Salsa, Blue State Digital, and Convio. It's a little bit of a shift for us; less 30,000 foot analysis of strategy, and more training in the nuts and bolts of online tactics and tools.
What will remain the same is our focus on reaching participants who need this training because of their job. If that isn't you - won't you help us by passing this email along to your friends, colleagues and lists?
Training in Online Skills for Labor and Social Justice Activists
When: Sunday, February 13 • 9:00am – 5:00pm
Where: Murphy Institute for Worker Education and Labor Studies, 25 West 43rd Street, 19th Floor
Registration Fee: $100 (general) and $50 (scholarship rate).
We can’t afford to do any less than our very best – online and off. Organizing 2.0 is a collaborative, volunteer effort to help unions, organizers and social justice activists get the most out of online tools and technologies.
Highlights:
- Small group training in using Salsa, Blue State Digital and Convio, the database software used by most unions.
- Step by step training in building your own campaign website for free or very little.
- Writing for emails, web and social media
- Online fundraising
- Community/Labor coalitions – online
- Congregation Based Community Organizing +social media
- How not to overpay for consulting services related to online organizing
- Free agent training: how individuals can harness the power of organizations
- Mobile activism for unions and campaigners
- Online advocacy: what works for city hall and state governments
- Basics of Facebook, Google and blog advertising
- Introduction to Netroots power: who has it and how you can get it
- How are community organizers using online tools to advance their agenda?
- Creating and using video effectively – on a budget
Speakers and Trainers:
- Elana Levin, Writers Guild of America – East
- Nate Heasley, GrassrootsCamp
- Charles Lenchner, Organizing 2.0
- Jason Lefkowitz, RogueRepairman.com, former online organizer for Change to Win
- Elizabeth Jenkins, 32BJ
- Jeff Rae, Transport Workers Union
- Anna Mumford, Leticia Productions (formerly SEIU)
- Richard Negri, SEIU
- Michael Whitney, FireDogLake
- Ben Kallos, Open Government Foundation
- Justin Krebs, Living Liberally
- Charlie Albanetti, Citizen Action
- Greg Basta, New York Communities for Change
- Ben Yee, New York State Young Democrats
- Al Benningfhoff, Blueline Campaigns
Stay tuned - more volunteers are joining us every day, eager to help. Maybe you?
We are grateful to the Murphy Institute for hosting this training and to Bob Daraio (Master’s Candidate in Labor Studies) for making this event possible.
Participating Organizations:
NY Communities for Change, New York Broadcast Trades Council, NABET, Jobs with Justice, Citizen Action, National Employment Law Project, Prometheus Communications, Netroots Nation, Nation Builder, NABET, the Murphy Institute/CUNY, Writers Guild of America – East, GrassrootsCamp.org, RogueRepairman and Living Liberally
Sponsors:
Murphy Institute, Advomatic, Netroots Nation.
(If you'd like to help with this event, please be in touch.)
A big thank you to everyone who contacted us with offers to help.
Charles Lenchner,Elana Levin & Nate Heasley
Organizing 2.0
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